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Branding / 2026

Sleiport

Brand exploration

Brand artifacts for a shipping company, pairing an angular identity with orange accents and detailed logistics-interface explorations in light and dark treatments.

Sleiport logistics dashboard screenshot in a square editorial brand project cover

The artifact set

Sleiport is a shipping-company brand exploration presented through an identity board and two logistics-dashboard studies. The supplied pieces show how a recognizable visual direction can extend from a symbol and wordmark into an information-heavy interface.

The visual language

The orange symbol and angular wordmark establish the identity. Monospaced supporting type, fine rules, clipped corners, and small geometric markers give the presentation an industrial character. Orange connects the brand mark with highlighted information and selected states, rather than appearing only as a decorative accent.

The interface explorations

The dashboard studies bring shipment activity, routes, inventory, alerts, and fleet-load indicators into a consistent layout. A sidebar establishes the navigation, while the central panels give different kinds of information their own space. The light and dark versions keep that structure recognizable while changing the surface treatment.

Scope

Logo and visual identity exploration, with light and dark logistics-interface studies. This entry documents the supplied brand artifacts and design direction.

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