Visual identity
A distinctive visual system with room to grow.
Recommendations, planning, or review. Production work is a separate scope.
Design files and agreed exports. Implementation is a separate scope.
Sum of 6 included requests, completed one at a time. Content readiness and feedback can affect timing.
Included deliverables
A module is a master project overview: a connected plan made up of several requests. We tailor the contents to your business, then work through the agreed stages in priority order.
Possible workstreams
- Discovery and strategic direction
- Logo development or refinement
- Color, typography, and graphic language
- Imagery and layout direction
- Priority applications
- Brand guidelines and organized handoff
How the pieces fit
Start with positioning and audience. Once a direction is agreed, develop the identity, test it across relevant applications, and document how the system works.
What to bring
Your business story, audience, competitors, existing identity assets, and the places the new identity must perform.
How we scope it
This is a planning framework, not a fixed bundle or a promise of completion within one month. We confirm the deliverables, dependencies, reviews, and delivery stages before starting. One request is active at a time under the monthly partnership.